To launch Huawei's most powerful media pad yet, Aggressive flew to Shanghai and devised a 60' foot deep programmable LED set. We then lit it all up with custom designs and mesmerizing animations to craft this in-camera light extravaganza.
Credits
Client: Huawei
Directed by: Aggressive
Production Co / VFX: Carrot / Aggressive
Creative Directors: Dan Shapiro, Alex Topaller
DP: Paul Morris
Editors: Wei Fong, Adam Thomson
Production Designer: Ming Ming
Designers: Federico Gonzalez, Alex Mikhaylov, Maxim Chelyadnikov
3D Setup: Dan Garotte
Animation: Federico Gonzalez, Daniel Avila, Xevi Polo, Volt FX
Color Grade: Vincent Taylor
Color Grade Director's Cut : Marshall Plante